Category: Specialization
044 The Cannabis Niche – Jared Mirsky of Wick & Mortar
Jared Mirsky is CEO of Wick & Mortar, a branding and marketing agency specializing in the cannabis industry. Jared started out as a freelancer working with local nightclubs on branding […]
043 A New Employee Every Month – Andrea Engstrom of Bajillion Agency
Can you imagine hiring a new employee every month? Bajillion Agency is doing it. Andrea Engstrom president and founder of Bajillion Agency is setting goals and achieving them at a […]
032 New Agency Models – Will Burns of Ideasicle
Forbes contributor and agency veteran Will Burns joins us to talk about how agencies are changing and whether the “Agency of Record” model still exists. Will discusses his experience working at […]
031 Winning Business With Targeted Content – Isaac Arthur of CODO
CODO brilliantly targeted their ideal clients by creating an online resource called The Craft Beer Branding Guide. Not only does this website bring thousands of web visits and new business […]
027 The Virtual Reality Agency – Matthew Martin of Immersive VR
While virtual reality technology has been around for while, the technology has only recently advanced to the point where both consumers and companies are rapidly exploring the many applications. Immersive VR […]
021 Agency (The Book) – Rick Webb, Author and Agency Founder
In 2001, Rick Webb co-founded The Barbarian Group, an award-winning digital ad agency. He grew his agency to a 150-person-team that works with big brands like Apple, Google, GE, and […]
020 Project Based Teams – Sharon McMullen of Ink + Mortar
While many agencies hire full-time employees and then hire contractors as needed, it’s also possible to build a custom team for each project you win. This way you can always contract […]
019 Is “Freelancer” a Dirty Word? Sarah Schulweis of Anchor & Orbit
Sarah Schulweis of Anchor and Orbit is a consultant that helps small businesses grow by looking at their finances, processes, marketing, and producing action plans and programs. She was recently […]
018 USMP: Unique Selling Marriage Proposal – Top Hat IMC
Top Hat IMC is a boutique creative agency located in Pittsburgh, PA. Ben and Pamela Butler are a power-couple that manage both their agency and their marriage with a great […]
017 Our Story Part 2 – Developing a Vision with Murmur Creative
Defining the vision you have for your agency is one of the most important things you can do to foster ongoing success. Yes, we all have ideas about what we […]